Macmillan Children’s Books is delighted to announce the acquisition of worldwide publishing rights to Dinosaur Roar! from the entertainment company and rights owner Nurture Rights. 

Dinosaur Roar! is the only pre-school brand to be endorsed by the world-renowned Natural History Museum and all products, including the books, will carry the NHM logo.

Stephanie Barton, Publisher 0-6, says, 'I have always loved Dinosaur Roar! It is an evergreen pre-school title, full of child appeal and great fun to read out loud. To have the chance to publish not only the classic book but to develop a range of new titles inspired by the original, and also to work with the Natural History Museum, is hugely exciting for us.'

Nick Barrington, Managing Director of Nurture Rights said, 'We are delighted to have Macmillan Children’s Books on board as our new publishing partner for Dinosaur Roar!. Macmillan is one of the most respected and trusted children’s publishers in the market and we look forward to working with them on this exciting opportunity.'

The original title, created by Paul and Henrietta Stickland and first published in 1994 by Ragged Bears, has sold over 5 million copies worldwide and is regarded as a modern classic. Macmillan Children’s Books will launch in May 2016 with the original title in paperback, followed in June by a board book edition and later in the year, a sound board book. A range of new titles and formats will follow in 2017, including novelty and activity books.

Nurture Rights have agreed a deal with the NHM to develop and market Dinosaur Roar! and is working with the palaeontology team at the Natural History Museum to build an authentic dinosaur property for the under sixes, with interactive and engaging content. This will include an online world for pre-school dinosaur fans, a touring dinosaur exhibition, and an IMAX experience.

Justin Morris, Director of Public Engagement at the Natural History Museum, says, 'The original Dinosaur Roar! picture book has long been a firm favourite with young visitors. This new project has the potential to reach many more pre-school children, helping to inspire the next generation and perhaps a few scientists of the future.'