Book cover for The Hard Sell

The Hard Sell



22 June 2023
288 pages
Imprint: Picador


This is that rare story of the opioid crisis in which the bad guys face a genuine reckoning. I couldn't turn the pages fast enough. A tour de force.
'A fast-paced and maddening account . . . What’s most surprising and powerful about The Hard Sell is not one company’s criminality . . . as much as how institutionalized these practices were across the modern drug industry.'
Vivid . . . [An] insightful account of how a company that went public in the most successful IPO of 2013 soon ended up a poster child for corporate greed
Does the world really need another book about the opioid crisis? . . . The Hard Sell by Evan Hughes proves a worthy addition to the collection.