What happened when Jon Ronson met the creators of his Twitter impersonator?

Find out what happened when Jon Ronson met his Twitter impersonators...

05/01/2015
1 minutes to read

Back in 2012, Jon Ronson found an account on Twitter that shared his name and photograph. He wasn't especially happy about it, and met with its creators to see if they might be able to take @jon_ronson down. Here's how the conversation went . . .

After posting the video online, Jon was delighted to find a groundswell of support for his case. But some of the responses to the video surprised him, some people responded by publicly shaming the perpetrators. Jon found this fascinating, so he began to explore the phenomenon of modern public shaming. The resulting stories –hilarious and eye-opening as only Jon Ronson can be –are in his book, So You've Been Publicly Shamed. It's Jon at his funniest and most thought-provoking.

So You've Been Publicly Shamed

by Jon Ronson

Book cover for 9780330492294

For the past three years, Jon Ronson has travelled the world meeting recipients of high-profile public shamings. The shamed are people like us - people who, say, made a joke on social media that came out badly, or made a mistake at work. Once their transgression is revealed, collective outrage circles with the force of a hurricane and the next thing they know they're being torn apart by an angry mob, jeered at, demonized, sometimes even fired from their job.